Racing insiders were aghast to learn via IBJ The Score Thursday that IndyCar CEO Randy Bernard jetted to New York recently without landscaping on his agenda.
"We're not sure why Randy would fly all the way to New York, ostensibly on a business trip, and not tour the local nurseries and botanical gardens," said an Indy insider. "After all, we've pretty much established that there's a direct correlation between how incredibly GORGEOUS a facility is and how much money IndyCar makes long term."
Instead, IBJ The Score reports that Bernard spent the last few days talking to the Versus television network about how to improve ratings. He also made a stop at ESPN studios.
Insiders were still a bit perplexed as to why Bernard would go to New York if ratings were his goal, since NYC is not a noted horticultural hot spot.
"Ideally he would visit the flower plantations of California, or growing centers in the south. As we saw in the Barber Motorsports Park and Long Beach, the future of Indy Car is all about alstroemeria, cymbidium, orchids, hibiscus and hydrangeas, along with stunning architecture, water and yachts. We really hope Randy will tour the Better Homes and Gardens test garden in Des Moines when we go to Iowa Speedway, and consult with the magazine's experts there. That's where we'll make some serious strides, viewershipwise."
Rumors that there's a movement afoot inside IndyCar to rename flags in a more botanical vein could not be confirmed Thursday. According to speculation, the green flag would be renamed "evergreen," while yellow would be renamed "daisy."
"You can't deny that having announcers and track officials say 'daisy, daisy, daisy' instead of 'yellow, yellow, yellow' will have people tuning in en mas," said a league official who asked not to be named. "And when we rename the blue flag 'hyacinth,' HELLOOOOO 2.3 rating."