(Updated 1/23/11) Sarah Fisher is asking fans of her race team and driver Josef Newgarden to do a few things to help them impress Walgreens, which is interested in sponsorship.
About 400 people responded to tweets from Sarah and others to turn out in support of Sarah during her involvement in a Walgreens promotion on 1/19 in Indianapolis. HUGE. Absolutely the best way to show your support is show up. Manly tears for all those who made that effort.
Now we all (inside and outside Indy) can continue to help Sarah by doing some or all of these things:
- If you are on Twitter tweet to @Walgreens and ask them to sponsor Sarah Fisher Hartman Racing (@SFHRIndy). Promising to buy stuff at their stores if they do is a great touch.
- If you are on Facebook, pop over to the Walgreen's page and leave a message encouraging their sponsorship. Go HERE.
- If you have Internet access (which you do or you wouldn't be reading this), go HERE and send the Walgreens marketing department a note declaring love for Sarah and her team and promising to buy stuff at their stores if they sponsor.
- Drop the nuclear bomb on them. Go to your local Walgreens. Buy stuff. Make a copy of the sales receipt. Send it along with a paper letter telling Walgreens you spent this money at their store specifically because they are contemplating supporting Sarah and promise to bring a Festival of Buying to their stores if they do support her. I did this on Jan. 21 and mailed my receipt on Jan. 23. The whole clerical process took me maybe 15 minutes. Here's the address:
Walgreens
Marking Department
20 Wilmont Road
Deerfield, IL 60015
Taking the time to send an actual paper letter has tremendous impact. Trust me, if Walgeens gets even 100 paper letters from fans, all containing receipts proving actual spending, it will have a bit impact.
Simple stuff you can do to help Sarah Fisher Hartman Racing land a big sponsor.