So the 2015 IndyCar schedule is allegedly coming out on Oct. 30. This is per Curt Cavin of the Indy Star. Fun-tastic.
BUT WAIT -- a glitch in the Matrix, a fly in the ointment -- somebody spotted something on a driver’s website that referenced an IndyCar race in Dubai perhaps on February 22, which, unless there’s a double-secret race before February 22, would make Dubai IndyCar’s season opener. IF it happens at all.
Whenever I hear these TV-audience related things re: IndyCar, I think of Bill Murray. Specifically, Bill Murray in one of his early masterpieces, Meatballs. Super specifically this scene from that movie …
So, say it with me … It just doesn’t matter. Start the season at 7:30 a.m. on Daytona 500 day, get a TV audience of 300,000 to 350,000. Start the Season on March 1 at 2 p.m. Eastern, get a TV audience of 300,000 to 350,000. Same as ending the season at 2 a.m. Eastern in early September at Fontanta. For IndyCar, a cactus of a sport that's adapted to survive on droplets off TV ratings … it just doesn’t matter.
Which is kind of liberating for IndyCar, because it frees them to go to Dubai and pick up a check. Think C-list singer doing a gig at some rich person’s house. He isn’t there to sell records; he’s there to get paid. I'm sure he'll give good effort and put on a show, but it's definitely a business transaction. Hey, no judgment or begrudgement. We all gotta get paid. I love to get paid. And IndyCar is going to Dubai to get paid. Millions.
Fans, schmans. It just doesn’t matter for the fans in the U.S. Most of that hard-core group is going to watch regardless of time, channel and date. I’ll probably DVR it. Perhaps I can watch the entire IndyCar race at 3x speed in the middle of the interminable NASCAR race at Daytona. Where the Dubai “season opener” does matter is IndyCar’s bank account. It’s for the fans … in Dubai, partially the fans in Dubai with the flush checking accounts who have their pens out.